Although SMS marketing has proved very effective, businesses can get slapped with millions of dollars worth of fines for violating spam laws if they aren’t careful. It can be a little unclear when implementing

6 November 2014

Have you ever wondered how your bank sends balance reminders to you via SMS? Or how an airline sends you your ticket confirmation using SMS? Well, they will be using a company like Esendex to do this.

25 April 2012

An SMS Sender ID is a quick way to let people receiving an SMS know exactly who the SMS is from. It is basically what appears in the “sent from” address on a mobile phone; although it's not like a

3 April 2012