The Le Mans 24 hour race needs no introduction, being in its 90th year it is the oldest and most prestigious endurance race in the world. Held every year in Le Mans, France, the race attracts over 200,000 spectators and a worldwide television audience of over 220 million.As you can imagine this is a big event in the world of Motorsport and many of you will probably be excited by the prospect of sitting down to some quality motor action. The Le Mans 24 hours schedule is as follows (all times in AEST):Thursday 20/06/1306:00 – 08:00 – Qualifying00:00 – 04:00 – Free PracticeFriday 21/06/1303:00 – 05:00 – Qualifying06:00 – 08:00 – QualifyingSaturday 22/06/1319:00 – 19:45 – Warm-up23:00 – Race StartSunday 23/06/1323:00 – Race finishThe Le mans 24 TV coverage is on Eurosport and starts at 10:45pm. Make sure you tune in.Esendex’s involvement in the race is, for the second year running, to provide DIALOG with their SMS solution. DIALOG is a company that have, for 20 years, been designing and developing innovative solutions for businesses. For the Le Mans 24 they have created a dedicated system, integrated with our SMS API, for sending rankings of the race in real-time to subscribers of Automobile Club de l’Ouest, the organizer of the race.Last year over 70,000 SMS messages were sent out over the weekend, and Eric Champion, the Director of DIALOG, explained when referring to Esendex that “the first collaboration was a success and we can only congratulate ourselves.”Also for last year’s event, DIALOG invited one of our sales advisers to attend the race from the paddock, you can read about his experience here, if you can read French, or have a translator available.